Hey, I’m Cayly. Thanks for stopping by.

I’ve carved my niche in the world of digital marketing through documentary filmmaking and blogging about culture, tourism, and coffee.

Along with my MA in English Literature, Media, and Culture, my experience living across three continents and experiencing various cultures ensures that my approach seamlessly merges digital marketing trends with the vibrant cultural landscapes I navigate.

I seek collaborations that share values such as authenticity, creativity, and a forward-thinking approach. Much like my platform, Byrd and Bean, my content aims to resonate with real individuals, especially in the realms of lifestyle, culture, travel and coffee. My digital marketing partnerships thus far have included Unesco World Heritage, Korean Tourism Association, Visit Seoul, Eastern Cape Provincial Arts & Culture Council, National Tangible Heritage Center South Korea and Ministry of Culture, Sports and Tourism.

I have a certificate in film and TV production, which added to my creative skill set. I wrote, produced and presented a documentary series, Lattes & Love, Stories That Leave a Mark. This documentary highlighted the inspiring life stories of local Eastern Cape people.

Some of the highlights of my career thus far included a trip to London, where I interviewed and filmed the founders of two leading cafes: Workshop Coffee and Kaffeine.

My approach to media and marketing mirrors the nuances of a well-roasted coffee. Similar to the meticulous process of roasting coffee beans, the art of striking a balance between experience and precision is crucial for success in the media and marketing realm. Like how an expert roaster meticulously observes temperature and timing to enhance the ideal flavour of the coffee beans, I approach marketing initiatives with strategy, creative thinking and close attention to detail.

“To be nobody but yourself in a world which is doing its best, night and day, to make you everybody else means to fight the hardest battle which any human being can fight; and never stop fighting.

E.E. Cummings, 1955